UX Lead at AsInt

·

Previously SAP Labs India

Maadhavi Suvarna

I love solving problems and designing products where complexity meets real people.
Turning tangled workflows, systems, and ideas into experiences that give people's cognition a little rest.

📍Mangalore, Karnataka, India

📍Mangalore, Karnataka, India

UI/UX Design Lead

@

AsInt

Aug 2024-Now

Remote

Leading a team of five across product strategy, AI experiences, and design systems for AsInt Edge, an industrial SaaS platform.

Established scalable, WCAG-compliant design standards across web and mobile and defined AI interaction patterns, including error and low-confidence states.

Drove adoption of the 'Andora design system' across 20+ products on the AsInt Edge platform by defining its concept and strategy and building its components, design tokens, documentation and WCAG 2.1 AA accessibility (color contrast, keyboard navigation, focus states).

Partnered with product and engineering teams to prioritise and deliver product work while mentoring designers.

UI/UX Design Lead

@

AsInt

Aug 2024-Now

Remote

Leading a team of five across product strategy, AI experiences, and design systems for AsInt Edge, an industrial SaaS platform.

Established scalable, WCAG-compliant design standards across web and mobile and defined AI interaction patterns, including error and low-confidence states.

Drove adoption of the 'Andora design system' across 20+ products on the AsInt Edge platform by defining its concept and strategy and building its components, design tokens, documentation and WCAG 2.1 AA accessibility (color contrast, keyboard navigation, focus states).

Partnered with product and engineering teams to prioritise and deliver product work while mentoring designers.

UX Designer

@

AsInt

Aug 2023 - 24

Remote

Owned design end-to-end across multiple projects, and cut handoff friction by specifying interaction states, edge cases and responsive behaviour in the design files rather than leaving them to be discovered in build.

Contributed to the brand identity and marketing direction in the early stages, including defining the marketing colour guidelines.

Designed and launched the company’s mobile app from the ground up, and established the initial design system and brand foundation to create a consistent experience across product and marketing.

UX Designer

@

AsInt

Aug 2023 - 24

Remote

Owned design end-to-end across multiple projects, and cut handoff friction by specifying interaction states, edge cases and responsive behaviour in the design files rather than leaving them to be discovered in build.

Contributed to the brand identity and marketing direction in the early stages, including defining the marketing colour guidelines.

Designed and launched the company’s mobile app from the ground up, and established the initial design system and brand foundation to create a consistent experience across product and marketing.

UX Designer

@

SAP Labs

Apr 2022 - Jul 2023

Bangalore

Designed SAP Fiori and custom theme experiences across enterprise applications, aligning solutions with user needs and SAP accessibility standards. Led UX harmonisation across multiple products, improving consistency and usability while working within tight delivery constraints. Designed responsive workflows for the Asset Collaboration Suite across mobile, tablet, and desktop, simplifying complex asset-management tasks. Translated user research and testing insights into design decisions and developed vision concepts and prototypes for stakeholder alignment.

UX Designer

@

SAP Labs

Apr 2022 - Jul 2023

Bangalore

Designed SAP Fiori and custom theme experiences across enterprise applications, aligning solutions with user needs and SAP accessibility standards. Led UX harmonisation across multiple products, improving consistency and usability while working within tight delivery constraints. Designed responsive workflows for the Asset Collaboration Suite across mobile, tablet, and desktop, simplifying complex asset-management tasks. Translated user research and testing insights into design decisions and developed vision concepts and prototypes for stakeholder alignment.

Projects

SAP Blue

UX Designer, SAP Labs Fellowship

Designed and prototyped an internal crowdsourcing platform from concept to high fidelity, working with tight timelines and stakeholder feedback.

Passport Seva Kendra Website Redesign

UX Design, Master's Degree Dissertation Project

Conducted primary and secondary research to identify friction in the passport application journey, then redesigned key workflows using design thinking and heuristic evaluation.

SAP Cybersecurity & Internal Communications

Graphic Designer, SAP Labs Fellowship

Created visual communication systems and campaign assets for cybersecurity and internal communications, working with cross-functional teams.

What’s SAP Scholars Newsletter

Editor + Design Lead, SAP Labs VT Project

Led content strategy and visual design for the internal newsletter, increasing viewer engagement by 84%.

Skills

Design strategy

Product design

Design systems

UX research

Interaction design

Accessibility

Prototyping

User flows

Usability testing

Visual design

Information architecture

Branding & marketing

Education

Education

Master of Technology, Computer Science

2021 – 2023 · BITS Pilani

Bachelor of Technology, Computer Science

2017 – 2021 · Sahyadri College of Engineering, Mangalore

LANGUAGES

English (Fluent)

Hindi

Kannada

French (Beginner)

Maadhavi Suvarna

Product Designer

Open to relocation

Contact

maadhavisuvarna@gmail.com

Maadhavi Suvarna

Product Designer

Open to relocation

Contact

maadhavisuvarna@gmail.com

Maadhavi Suvarna

Product Designer

Open to relocation

Contact

maadhavisuvarna@gmail.com